Ko te whakautu poto: mō te rangahau kupumatua ipurangi kore utu, whakauruhia he rerenga kupu tīmatanga ki roto i te PromoPilot Keyword Suggestion, tīpakohia tō reo me tō rohe. Ka rapu te taputapu i ngā whakaaro Google mō ngā reta e 27 me ngā kupu whakataki pātai e 14, ā, ka whakahokia mai he rau o ngā patai tūturu, kua whakarōpūtia ki ngā kupu whānui, ngā pātai, me ngā whakataurite. Ka kaweakehia te rārangi hei kōnae CSV. Kāore e whakaatu i ngā rahinga rapu, engari kei roto ngā rerenga kōrero o te ao tūturu. Kei raro nei, ka whakamāramahia e mātou me pēhea te mahi me te rārangi, me aha te mahi i muri mai, me te rerekētanga o te taputapu mai i te Keyword Planner me Ahrefs.
Ka tīmata ahau i ia paetukutuku kiritaki hou me tēnei taahiraa: e rua tekau meneti me ngā whakaaro Google ka penapena i te wiki o te tautohetohe mō ngā whārangi e hiahiatia ana.
He aha te mahi a te Whakaaro Kupumatua Google?
Ko ngā whakaaro ngā mea ka tāpirihia aunoatia Google ki te pae rapu i a koe e pato ana. I ahu mai i ngā patai tūturu, nō reira he iti ake ngā para. Mā te taputapu e mahi te wāhanga hoha māu: ka whakahaerehia e ia ngā tini tīmatanga me ngā whakamutunga pea o ngā kīanga.
| He aha te mea e kohia ana | Me pēhea te mahi a tēnei | He aha te hiranga o tēnei mō te SEO me te pakihi? |
|---|---|---|
| Ngā whakaaro whakaoti-aunoa | Ngā rapunga Google wā-tūturu mō tō whenua me tō reo kua tīpakohia | Ko ngā kupu e whakamahia ana e ngā kaihoko hei rapu i tō hua, i tō ratonga rānei |
| Whakawhanuitanga reta | E 27 ngā reta kua tāpirihia ki te rerenga kōrero: “tuku putiputi a…”, “…b…” | He hiku roa kāore i taea e koe te whakaaro ake |
| Ngā Pātai | 14 ngā kupu whakataki pātai: pēhea, he aha, he aha, e hia | Ngā kaupapa mō ngā tuhinga, ngā FAQ, me ngā wāhanga Q&A |
| Ngā Whakataurite | Ngā pātai o te āhua "X, Y rānei", "X vs Y" | Ngā whakaaro mō ngā arotake me ngā whārangi kōwhiringa |
| Kaweake ki te CSV | Te rārangi katoa i roto i te ripanga kotahi | Muri iho, whakarōpūtia ki roto i tētahi ripanga, hoatu rānei ki tētahi kaituhi tārua. |
Ngā Reo: Ingarihi, Ukrainian, Rūhia, Pōrana, Tiamana, Wīwī, me Paniora. Ngā Rohe: US, Ukraine, UK, Pōrana, Tiamana, Wīwī, Paniora, Īnia, Brazil, Kānata, me Ahitereiria. Mō tētahi pae i te mākete Tiamana, tīpakohia te Tiamana + DE—ka whakarārangihia ngā whakaaro.
Me pēhea te whiriwhiri i ngā kupumatua ipurangi?
- Whakatuwheratia te Kōwhiringa Kupumatua. Ka mahi i roto i tō pūtirotiro, kāore he rēhitatanga e hiahiatia ana.
- Whakauruhia he kīanga taketake o te 1-3 kupu: "whakatika mīhini kawhe," "kākahu marena," "CRM mō te whare putunga." Ki te roa rawa te kīanga, kāore e nui ngā tohu e homai.
- Tīpakohia tō reo me tō rohe i runga i te mākete e noho ana ō kiritaki.
- Pāwhiritia te "Rapu" ka tatari kia whakamātauria e te taputapu ngā kupumatua katoa.
- Tikiake i te CSV ka whakarōpū i te rārangi ki roto i tētahi ripanga: tangohia ngā mōhiohio kāore e hiahiatia, ka whakarōpū i ngā toenga.
Koinei te āhua o te whārangi taputapu: he āpure kupumatua, he kōwhiringa reo me te rohe, he pātene "Rapu", ā, kei raro iho he whakaahuatanga o ngā āhuatanga me ngā tohutohu poto.
He tohutohu whaihua: kaua e whakamahia te kupu kotahi anake, engari kia 5-10 ngā "pūtake"—ngā ingoa ratonga, ngā kupu taurite, me te raruraru a te kiritaki i roto i ō ake kupu. Ko tētahi pūtake, "mīhini kawhe," me tētahi atu, "kāore te mīhini kawhe e mahi ana," ka puta he rārangi e tata korekore ana.
Me pēhea te wetewete i tētahi rārangi me te huri hei hanganga paetukutuku?
He mea whakamataku te rārangi mata e 300 ngā rārangi. Inaa, e hawhe haora te roa ki te whakarōpū i ngā rārangi katoa, taahiraa i te taahiraa.
- Whakapai. Tangohia ngā patai kāore e pā ana ki a koe: ētahi atu tāone, ngā waitohu a ngā kaiwhakataetae, te "tikiake kore utu" mēnā ka hoko koe i tētahi ratonga.
- Te Whakakaupapa. Tāpirihia he tapanga ki ia rārangi: hoko/tono (tauhokohoko), pēhea/he aha (mōhiohio), X, Y rānei (kōwhiringa). Koinei te whāinga.
- Ngā Rōpū. Whakakotahitia ngā aho e whakautua ana e te whārangi kotahi: "Te whakatika i te mīhini kawhe Delonghi" me te "te whakatika i te mīhini kawhe Delonghi" he rōpū kotahi.
- Kotahi te rōpū mō ia whārangi. Ko ngā rōpū arumoni mō ngā ratonga me ngā kāwai, ko ngā rōpū whakamōhio mō te blog, ā, ko ngā whakatairite mō ngā arotake.
- Te tirotiro i ngā hua rapu. Mō ngā rōpū tautohenga, tirohia Google: mēnā kei runga ngā whārangi kotahi, ka taea te whakakotahi i ngā patai.
He tauira tēnei mō te mahi a tēnei i roto i te mahi. E rua rau ngā hua i puta mai i ngā hua rapu mō te kupu matua "whakatikatika mīhini kawhe". I muri i te horoinga, e 120 i toe, ā, i wehea kia rima ngā rōpū: ngā whakatikatika mā te waitohu (he whārangi motuhake mō ia waitohu rongonui), ngā raruraru noa ("kāore he wera," "e turuturu ana," "kāore e huri"), te utu whakatikatika, ngā haerenga ki ngā tohunga hangarau, me ngā pātai tiaki ("me pēhea te tango i te unahi"). Ko ngā rōpū tuatahi e whā i noho hei whārangi ratonga, ā, ko te tuarima i noho hei raupapa tuhinga rangitaki me ngā hononga ki ngā ratonga.
Mā tēnei, ka taea te whakamahi i tētahi rārangi kotahi hei waihanga i tētahi tahua paetukutuku me tētahi mahere ihirangi mō ngā marama e rua e whai ake nei. He mea nui kia tiakina te kōnae me ngā rōpū: i muri i ngā marama e ono, ka māmā noa te tirotiro ko ēhea ngā pātai kua arohia kētia e ngā whārangi, ā, ko ēhea kei te tatari tonu kia arohia.
Ngā hapa noa: te waihanga i tētahi whārangi motuhake mō ia whakaaro (ka hua ake tēnei i te kai tangata—he maha ngā whārangi e whakawhitiwhiti ana i tētahi pātai kotahi), te whakamahi i ngā kīanga poto rawa (ko ēnei te mea tino whakataetae), me te kore aro ki ngā pātai—koinei ngā mea e kawe mai ai ngā manuhiri tuatahi ki tētahi pae hou, ā, ka mutu ki ngā whakautu a ngā kaiawhina AI.
Whakataurite: Kōwhiringa Kupumatua PromoPilot me ngā Huarahi kē atu
Ka whakautua e ngā puna kupumatua kore utu ngā pātai rerekē: ko ētahi e whakarato ana i ngā whakaaro, ko ētahi - te rōrahi, ko ētahi - ngā hihiri.
| Utauta | He aha te mea kore utu? | Ngā Here | Mā wai e tika ai? |
|---|---|---|---|
| PromoPilot — Kōwhiringa Kupumatua | Rau ngā whakaaro, ngā pātai me ngā whakataurite Google, CSV | Kāore he auau, he uaua rānei; he herenga mō ia rā mō ngā tirotiro | Kohia ngā whakaaro me te hiku roa me te kore rēhitatanga |
| Kaiwhakamahere Kupumatua Google | Ngā whakaaro me te aromatawai auau | Me whai pūkete Google Ads; kāore e nui ngā pānuitanga e whakaputaina ana, engari kāore he pānuitanga e hohe ana. | Aromatawaihia te tono i mua i te whakarewatanga |
| Ngā Auahatanga Google | Ngā hihiri me ngā wā o ngā tono | He rongonui whanaunga anake, kāore he tau tino tika | Kia mārama mēnā kei te tipu haere, kei te memeha haere rānei tētahi kaupapa |
| Kaihanga Kupumatua Ahrefs | Ngā whakaaro kupumatua me ngā inenga taketake | Koreutu - he wāhanga noa iho o te rārangi | Whakatauhia te uauatanga o ngā patai tino nui |
Whakatau: Ko ngā whakaaro te huarahi tino watea hei tīmatanga—he kore utu, he ora, ā, ka whakarōpūhia tonutia e ai ki te hiahia. Tirohia te nui o te rapunga me te whiriwhiri, ko ngā patai anake ka arohia e koe.
E 87 atu ngā taputapu SEO kore utu a PromoPilot, tae atu ki te tātari i te kiato kupumatua me te tirotiro i te kai tangata. Ka hipokina e au tēnei i roto i tētahi tuhinga motuhake i tēnei wāhanga: he mea whai hua ina kua tipu te paetukutuku, ā, ka tīmata ngā whārangi ki te pokanoa tetahi ki tetahi.
He aha ngā raraunga e ngaro ana i te rangahau kupumatua kore utu?
Ka whakaratohia e te taputapu ngā māramatanga, ehara i te tau. Kāore e ine i te auau, te uauatanga (te uaua o te eke ki te tihi), te utu mō ia pāwhiri rānei. Ehara tēnei i te ngoikoretanga, engari he whāinga rerekē: ka whakautua e ngā whakaaro te pātai "me pēhea te whakatakoto a te tangata," ehara i te "tokorua o rātou."
Ko te āhuatanga tuarua, he rerekē ngā whakaaro i runga i te whenua me te reo. Mena ko Pōrana tō mākete, engari kua kohikohia e koe ngā hua mō te US, ka ātaahua te rārangi, ā, ka koretake. Ā, tuatoru, ka whakaroahia te puta o ngā kaupapa hou i roto i ngā whakaaro, nō reira mō ngā hua hou, tāpirihia te rārangi ki ngā pātai a te kiritaki mai i ngā taupānga īmēra me te karere.
Āhea te wā kāore e ranea he taputapu kore utu?
Mā ngā tohutohu ka puta te rauemi mata. Hei huri i tēnei hei paetukutuku hei whakaputa arahi, me whakatau: ko ēhea whārangi hei waihanga, i te raupapa, me pēhea te hono atu. Me whai tohunga mēnā:
- e mano tini ngā tono, ā, kāore koe e mārama me pēhea te whakarōpū i a rātou;
- kei te tīariari kē te pae tukutuku, ā, me whakauru ngā whārangi hou me te kore e pakaru ngā tūranga o nāianei;
- he maha ngā mākete, ā, me kohikohi ngā tikanga kupu i roto i ngā reo rerekē;
- Ehara i te rārangi te mea e hiahiatia ana, engari he mahere: he hanganga, he tuhinga me te hononga mō ngā patai.
He aha taku e taea ai mō tō paetukutuku?
Ko Valeriy Danyuk ahau, he kaiwhakawhanake me te tohunga SEO, 12 tau te roa o taku wheako, ā, neke atu i te 200 ngā kiritaki. Ko te whiriwhiri kupumatua te taahiraa tuatahi i roto i tētahi kaupapa, ā, mai i reira, ka whakawhanakehia e au hei whārangi mahi.
SEO me te whakatairanga
- Arotake SEO Tuturu: Ka tirohia e au ko ēhea ngā patai kua kapi kētia e te pae, me ēhea kāore anō kia whai whārangi mōna, kātahi ka hangaia he mahere.
- He ihirangi kua whakaritea kia rite ki ngā tikanga kua kohia: he blog SEO e whakamahia ana e te AI e kukume ana i ngā kiritaki tūturu, me tētahi tīma ētita kore-tangata —he autoblog e whakamahia ana e ngā kaihoko AI.
- Te tikanga o ngā kupu i roto i ngā reo maha – he tātaritanga i roto i te tuhinga "Me pēhea te hanga i tētahi paetukutuku maha reo me te kore he kaiwhakamāori."
Ngā paetukutuku me ngā toa ipurangi
- He whārangi taunga mō tētahi hua hou i whakarewaina i te ahiahi kotahi —kua whakaritea te hanganga poraka kia rite ki ngā hiahia o te kiritaki.
- He toa ipurangi WooCommerce me ngā kāwai kua whakaritea mō te tono tūturu me te rārangi hua 300 i roto i ētahi meneti noa iho.
- He paetukutuku kei runga i 1001site i te momo kāhua i whiriwhiria: ngā whārangi mō ngā rōpū patai, te mahere pae, me te tohu - aunoa.
CRM, kaute me te aunoatanga
- Ka whakautu tētahi karetao Telegram e whakamahia ana e te AI mō tētahi toa ranu ipurangi ki ngā kaihoko mā te whakamahi i ngā kupu ōrite e whakamahia ana e rātou hei rapu hua.
Tukuna mai he hononga paetukutuku me ētahi kupumatua ki Telegram – māku e tohutohu ko ēhea rōpū patai hei tīmatanga.
Hua
- He puna kupumatua pono, kore utu hoki Google Suggestions: he kīanga nō te iwi tūturu.
- Kohikohia kia 5-10 ngā kīanga pūtake mō te reo me te rohe e hiahiatia ana, ka kaweake ki te CSV.
- Rōpūhia mā te whāinga: kotahi te rōpū mō ia whārangi; tirohia te auautanga mā te tīpako.
- Mena he maha āu tikanga, he maha rānei āu mākete, tonoa he whanaketanga, ā, ka taea te hanga ngāwari i tētahi paetukutuku hou me te hanganga kua oti te hanga i 1001site.
Tīmata ki tētahi kīanga: kohia ngā tohu mō tō ratonga matua, tirohia te maha o ngā pātai a ō kiritaki kāore anō kia whakautua i runga i tō paetukutuku.
Ngā Pūtake
- Whārangi Utauta Kupumatua PromoPilot - Pūtake Raraunga, Ngā Kupumatua, Ngā Reo, me Ngā Rohe.
- Mahere Kupumatua Google - he whakaahuatanga whaimana mō te taputapu.
- He ratonga rapu hihiri Google Trends.
- He kaihanga kupumatua kore utu a Ahrefs.
