I-Telegram, i- WhatsApp+380637610482
UValery Danyuk
UValery DanyukunjiniyelaUkuthuthukisa amathuluzi e-AI amabhizinisi. Ikhwalithi ephezulu. Ingabizi.Thumela ku-Telegram

Ukuqondisa kabusha ukuhlola ku-inthanethi: izintambo ezingu-301 no-302, izihibe, nokuthi yini okufanele uyilungise

Hlola ukuqondisa kabusha ku-inthanethi: uchungechunge 301 no-302 kusukela ekhelini elidala kuya ekhasini lokugcina

Lokho ozokuthola

  • Uchungechunge oluphelele lokushintsha kusuka ekhelini lomthombo kuya ekhasini lokugcina elinekhodi yesinyathelo ngasinye
  • Ukuqonda ukuthi nini kuya ku-301, nini kuya ku-302, nokuthi nini ukunciphisa uchungechunge lube yi-hop eyodwa
  • Uhlelo lokuhlola ukuqondisa kabusha ngemva kokususwa kwewebhusayithi, ushintsho lwesizinda, noma ushintsho lwesakhiwo se-URL
Faka isicelo: ngemizuzu eyi-10Ilondoloza: Izikhundla ngemuva kokuthutha kanye nesabelomali sokuzulazula

Impendulo emfushane: ukuhlola ukuqondisa kabusha ku-inthanethi, namathisela i-URL yomthombo ku- PromoPilot's Redirect Checker bese uchofoza inkinobho yokuhlola. Ithuluzi lizolandela ukuqondisa kabusha ngakunye ekhasini lokugcina bese libonisa uhlobo lokuqondisa kabusha (301, 302, 307, 308), ikhodi ye-HTTP esinyathelweni ngasinye, i-URL yokugcina, nanoma yiziphi izihibe. Kumahhala futhi akudingi ukubhaliswa. Ngezansi indlela yokufunda uchungechunge lokuqondisa kabusha nokuthi yini okufanele uyilungise ngemva kokuhambisa iwebhusayithi yakho.

Ukuqondisa kabusha kuyinto yokuqala engiyihlola ngemva kokudluliselwa kwanoma yikuphi iwebhusayithi. Ngokuvamile, isayithi "lilahlekelwa" amazinga hhayi ngenxa yokuqukethwe kwalo, kodwa ngenxa ye-302 esikhundleni se-301, noma uchungechunge lwezindlela ezine zokuqondisa kabusha okungekho muntu owazibonayo.

Ukuhlola kokuqondisa kabusha kubonisani?

Ukuqondisa kabusha kuyimpendulo yeseva, "Ikhasi alikho lapha, iya kwelinye ikheli." Isiphequluli silandela buthule, futhi isivakashi asiboni. Izinjini zokusesha nazo ziyalandela, kodwa isinyathelo ngasinye esengeziwe sizidla isikhathi, futhi uyashesha futhi uyathemba.

Ithuluzi libhekani? Isibonelo sencazelo Kungani lokhu kungokwe-SEO?
Iketanga lokushintsha eliphelele http:// → https:// → https://www. Ungabona zonke izinyathelo, hhayi nje isiqalo nesiphetho.
Uhlobo lokuqondisa kabusha 301, 302, 307, 308 Ushintsho oluhlala njalo ludlulisela izimpawu kusuka ekhelini elidala kuya kwelisha, kodwa ushintsho lwesikhashana alukwenzi lokho.
Ikhodi ye-HTTP kuzo zonke izinyathelo 301 → 302 → 200 Iphutha 404 noma 500 ekugcineni kweketanga - ikhasi elilahlekile
I-URL Yokugcina https://example.com/new-page Ingabe iyafana nekheli eliku-canonical kanye ne-sitemap?
Ukuqondisa kabusha kwe-Cyclic A → B → A Ikhasi alivuli nhlobo: akulona elabantu noma amarobhothi

Umphumela ojwayelekile ubukeka kanje: ushintsho olulodwa olunekhodi engu-301 kanye nekhasi lokugcina elinekhodi engu-200.

Ungahlola kanjani ukuqondisa kabusha ku-inthanethi?

Indlela yokuhlola ukuqondisa kabusha ku-inthanethi ngezinyathelo ezi-4: namathisela ikheli elidala, sebenzisa isheke, funda uchungechunge lwekhodi bese ulunciphisa lube ushintsho olulodwa

  1. Vula ithuluzi. Isihloli sokuqondisa kabusha sisebenza kusiphequluli.
  2. Namathisela ikheli lokuqala - i-URL endala, ikheli elingenayo www, inguqulo ene http://, noma isixhumanisi esivela esikhangisweni.
  3. Chofoza okuthi "Hlola." Ithuluzi lizoskena uchungechunge ngemizuzwana embalwa.
  4. Funda isinyathelo ngasinye: ikhodi yempendulo, ikheli kanye nohlobo lokuguquka.
  5. Qhathanisa i-URL yokugcina nalokho okufanele kubonwe yisivakashi kanye nenjini yokusesha.
  6. Sicela ulungise umthetho kuseva noma ku-CMS bese uhlola ikheli futhi.

Ikhasi lethuluzi liqukethe inkambu yekheli, inkinobho ethi "Hlola", kanye nencazelo: ukuthi yini ehlolwayo, izimo zokusetshenziswa, kanye nemikhawulo.

Ikhasi le-PromoPilot's Redirect Checker yamahhala: inkambu ye-URL kanye nencazelo yokuhlolwa kwe-chain okungu-301 no-302

Icebiso eliwusizo: hlola hhayi ikheli elilodwa nje kuphela, kodwa izinhlobo ezine zekhasi eliyinhloko: http://example.com, http://www.example.com, https://example.com, kanye https://www.example.com. Zonke ezine kufanele ziholele ekhelini elifanayo ngesinyathelo esisodwa.

Indlela yokufunda iketanga nokuthi yini okufanele uyilungise kuqala?

Isibonelo esivela ku-wiki yethuluzi: http://example.com/old-page sidlula ku-301 → 302 → 200 bese siphela ku- https://example.com/new-page. Izinguquko ezimbili, kanti eyesibili ingeyesikhashana. Lokhu kubi ngokuthutha: injini yokusesha ingaqhubeka nokubheka ikheli eliphakathi njengeliyinhloko.

Ukulandelana kokulungiswa kungokulandelayo:

  1. Imijikelezo. A → B → A — ikhasi alitholakali nhlobo. Lungisa ngokushesha: ngokuvamile, kuba nokungqubuzana phakathi komthetho we .htaccess kanye nokuhlelwa kwe-URL yesayithi ku-CMS.
  2. Kukhona iphutha ekugcineni kochungechunge. Uma isinyathelo sokugcina singu-404 noma u-500, ukuqondisa kabusha akuholeli ndawo. Qondisa kabusha ekhasini elibukhoma elinesihloko esifanayo, hhayi ikhasi eliyinhloko.
  3. 302 esikhundleni sika-301. Ukuqondisa kabusha kwesikhashana lapho ukuthutha kungunaphakade kuyiphutha elivamile ngama-plugin namaphaneli okusingatha. Kufake esikhundleni salokho ngo-301 (noma u-308).
  4. Amaketanga amade. http → https → www → /ru/ → /new/ — izinyathelo ezine. Bhala kabusha imithetho ukuze noma yiliphi ikheli elidala liholele ngqo kwelokugcina.
  5. Imithetho exubile. Ukwehliswa okulandelayo, ukubhalwa ngosonhlamvukazi, index.php — umthetho ngamunye onjalo unezela isinyathelo. Hlanganisa ube munye.

Ukubuka konke okusheshayo kwamakhodi: 301 no -308 angunaphakade, 302 no- 307 awesikhashana; 307 no-308 bagcina nendlela yesicelo, ebalulekile kumafomu nama-API. Ngokuthuthwa kwe-SEO-friendly, khetha 301.

Ukuthi "umthetho owodwa esikhundleni sesihlanu" ubukeka kanjani kuseva ye-Apache - isibonelo se- .htaccess, esiqondisa ngqo noma yiluphi uhlobo lwekheli ku- https://www.

RewriteEngine On
RewriteCond %{HTTPS} off [OR]
RewriteCond %{HTTP_HOST} !^www\. [NC]
RewriteRule ^(.*)$ https://www.example.com/$1 [R=301,L]

Esikhundleni sokushintsha okubili okulandelanayo (okokuqala ku-HTTPS, bese kuba ku-www), isivakashi kanye nerobhothi bathola eyodwa. Ku-nginx, inkinga efanayo ixazululwa ngebhulokhi server ehlukile ene return 301 Ngemva kokuhlela, sebenzisa zonke izinguqulo ezine zekhasi lasekhaya kanye namakhasi ambalwa angaphakathi ngethuluzi futhi.

Okunye okutholakele okuvamile ukuqondisa kabusha okusele kumaphromoshini amadala kanye nemikhankaso yokukhangisa. Ikhasi lokuphromotha selisusiwe kudala, futhi isixhumanisi sesibhengezo siholela ephutheni elingu-404 ngemva kokuchofoza kathathu. Kungumqondo omuhle ukwenza isheke lokuqondisa kabusha kuma-URL avela kuzikhangiso nama-imeyili kanye ngekota.

Ukuqhathanisa: I-PromoPilot nezinye izindlela zokuhlola ukuqondisa kabusha

Ithuluzi Yini yamahhala? Imikhawulo Ifanelekela bani?
I-PromoPilot - Ukuhlola ukuqondisa kabusha Uchungechunge oluphelele, ikhodi kanye nohlobo lwesinyathelo ngasinye, i-URL yokugcina, imijikelezo I-URL yomthombo owodwa ngokuqaliswa ngakunye Hlola ikheli lakho ngokushesha ngemva kokuhlela noma ukuhambisa
httpsstatus.io Amakhodi okuphendula kanye nezintambo zamakheli amaningi Amakhodi kanye nokuguqulwa kuphela Hlola uhlu oluncane lwamakheli
Isicabucabu se-SEO esimemezayo Umbiko wochungechunge lokuqondisa kabusha lwesayithi lonke Uhlelo ludinga ukufakwa; inguqulo yamahhala inomkhawulo kumakheli. Ukuhlolwa kobuchwepheshe ngemva kokufuduka
I-Chrome DevTools (Inethiwekhi, ilogi yokugcina) Zonke izinguquko zesiphequluli Ngesandla, ngaphandle kwesifinyezo Konjiniyela lapho kulungiswa amaphutha

Isiphetho: Ukuze kuhlolwe i-URL ethile, ithuluzi eliku-inthanethi lishesha kakhulu, kodwa kumakhulu ama-URL ngemva kokuthutha, kudingeka i-crawler noma ukuhlolwa okugcwele. Ukuqinisekiswa ngesandla ku-DevTools kuyasiza lapho ukuqondisa kabusha kuncike kumakhukhi noma ulimi lwesiphequluli.

I-Redirect Checker ingenye yamathuluzi e-SEO angu-87 amahhala e-PromoPilot. Uma uchungechunge lwakho lokuqondisa kabusha luhlanganisa ukuguquka kusuka ku-HTTP kuya ku-HTTPS, hlola isihloko esiseduze esigabeni sokuqinisekisa isitifiketi se-SSL: isitifiketi esiphelelwe yisikhathi siphula uchungechunge esinyathelweni sokuqala.

Imikhawulo: Yini engeke iveze ukuhlolwa kokuqondisa kabusha?

Ithuluzi lihlola i-URL yomthombo owodwa ngokugijima ngakunye. Ukuze uhlole amakhulu ama-URL amadala ngemva kokuthutha, sebenzisa ukuhlolwa kwesayithi okugcwele noma i-URL crawler.

Ukuqondisa kabusha kwe-JavaScript kanye ne-meta refresh kungase kungaveli njengoba i-HTTP iqondisa kabusha: kuseva, kuvela njengekhasi elijwayelekile elinekhodi yesimo engu-200, kodwa isiphequluli siqala ukuqondisa kabusha. Uma ithuluzi libonisa u-200 lapho ubulindele ukuqondisa kabusha khona, ukuqondisa kabusha cishe kubhaliwe. Ezinjinini zokusesha, i-server-side 301 ithembeke kakhulu.

Okokugcina, okunye ukuqondisa kabusha kuncike endaweni, ulimi lwesiphequluli, noma amakhukhi. Irobhothi kanye nethuluzi kufika "kuhlanzekile," ngaphandle kwamakhukhi, futhi kubona uchungechunge olubonwa yinjini yokusesha, hhayi wena. Uma isayithi livula ngendlela ehlukile kusiphequluli sakho kunalokho okuboniswa yisheke, vula ikheli kumodi ye-incognito—ngale ndlela uzolibona ngamehlo erobhothi.

Kunini lapho ithuluzi lamahhala linganele khona?

Ukuhlola kuqondisa kabusha ku-inthanethi nokuhambisa iwebhusayithi nochwepheshe: lokho okwenziwa yinketho ngayinye

Ukuhlola ikheli elilodwa kuthatha umzuzu owodwa kuphela. Ukuhlela ukuthutha ukuze ungalahlekelwa yithrafikhi kuwumsebenzi ngokwawo. Udinga uchwepheshe uma:

  • ushintsha isakhiwo sesizinda, injini noma i-URL bese isayithi linamakhasi amaningi;
  • Ngemva kokuthutha, ithrafikhi yehle, kodwa ukuqondisa kabusha “kubonakala kusebenza”;
  • imithetho ihlakazekile phakathi kweseva, i-CDN nama-plugin, futhi amaketanga aphinde avele;
  • Udinga ukuqhathanisa amakheli amadala namasha ngencazelo, hhayi ukuthumela konke ekhasini eliyinhloko.

Yini engingayenza ngewebhusayithi yakho?

Igama lami nginguValeriy Danyuk, ngingunjiniyela kanye nochwepheshe we-SEO onolwazi lweminyaka eyi-12 kanye namakhasimende angaphezu kwama-200. Ukufuduka kwamawebhusayithi kuyinto evamile kimi, futhi ngiyakusingatha ngendlela eqinisekisa ukuthi izixhumanisi ezindala ziyaqhubeka nokusebenza.

I-SEO kanye nokukhushulwa

Amawebhusayithi nezitolo eziku-inthanethi

I-CRM, ukubalwa kwezimali kanye nokwenza izinto ngokuzenzakalela

Wonke amaphrojekthi asesigabeni sephothifoliyo. Uhlela ukuthutha? Ngithumelele amakheli akho amadala namasha ku Telegram – ngizokutshela ukuthi uvame ukulahlekelwa kuphi.

Umphumela

  1. Ukuhlola ukuqondisa kabusha ku-inthanethi kuthatha umzuzu nje: lonke uchungechunge, ikhodi yesinyathelo ngasinye, kanye ne-URL yokugcina kuyabonakala.
  2. Lungisa ngokulandelana: imijikelezo → amaphutha ekugcineni kweketanga → 302 esikhundleni sika-301 → amaketanga amade.
  3. Hlola wonke amakheli amane asekhaya kanye namakheli amadala ayisihluthulelo ngemva kokuthutha ngakunye.
  4. Uma ukufuduka kukhulu, hlela nochwepheshe—noma wakhe kabusha isayithi ku- 1001site bese usetha ukuqondisa kabusha kanye nangendlela efanele.

Qala ngento eyinhloko: hlola uchungechunge lokuqondisa kabusha mahhala, futhi uma imiphumela idida, ngibhalele ku Telegram.

Imithombo

  • Ikhasi Lokuhlola Okuqondisiwe Kabusha le-PromoPilot — ukuhlola, uchungechunge lwezibonelo, kanye nemikhawulo.
  • Google Search Central - Amadokhumenti mayelana nokuqondisa kabusha kanye nomthelela wawo ekusesheni.
  • httpsstatus.io kanye ne-Screaming Frog SEO Spider – izincazelo zezici kumawebhusayithi asemthethweni.

Izinkomba kanye nemithombo

Imibuzo Nezimpendulo

Uyini umehluko phakathi kuka-301 no-302?

I-301 iwukuqondisa kabusha okuhlala njalo: ikhasi lithuthe unomphela, futhi injini yokusesha ekugcineni izothatha indawo yekheli elidala ngelinye elisha ku-index yayo. I-302 iwukuqondisa kabusha kwesikhashana: ikheli elidala lihlala liyilona eliyinhloko, futhi isivakashi simane siqondiswa kabusha endaweni ehlukile. Ukuze uthole ukuthutha, izinguquko zesizinda, kanye nokushintshela ku-HTTPS, udinga i-301 (noma i-308).

Kungaki ukuqondisa kabusha ochungechungeni oluvunyelwe?

Okungcono kakhulu, kufanele kube noshintsho olulodwa kusuka kunoma iyiphi i-URL endala ngqo ekhasini lokugcina. Isinyathelo ngasinye esengeziwe sengeza ukubambezeleka futhi sichitha isabelomali sokukhasa. Google ibhala ukuthi ukulandela uchungechunge akunamkhawulo, ngakho-ke kungcono ukufinyeza uchungechunge olude ngaphambi kokuba kuvele izinkinga.

Kungani ithuluzi lingaboni ukuqondisa kabusha kwami?

Cishe, ukuqondisa kabusha kwaqalwa nge-JavaScript noma i-meta refresh ngaphakathi kwekhasi, kunokuba kube yimpendulo ye-HTTP yeseva. Ithuluzi lingase lingabonisi izinguquko ezinjalo njengesinyathelo esihlukile. Ku-SEO, ukuqondisa kabusha kwe-server-side 301 kuthembeke kakhulu.

Kungenzeka yini ukuhlola ukuqondisa kabusha uhlu lwamakheli ngesikhathi esisodwa?

Leli thuluzi lihlola i-URL yomthombo owodwa ngokugijima ngakunye. Kumakhulu ama-URL ngemva kokuthutha, i-crawler noma i-full site audit, ehlola amaketanga okuqondisa kabusha kuwo wonke amakhasi, ilula kakhulu.

Sihlole iwebhusayithi, kodwa akekho ozoyilungisa?

Leli thuluzi lamahhala lembula izinkinga. Ngizohlaziya umbiko, ngibeke phambili, futhi ngizilungise: ukuhlolwa kwe-SEO, ukusheshisa, ukuphawula, kanye nokuthuthela kusayithi elisha ngaphandle kokulahlekelwa amazinga.