Igalari enombala ofanayo yempumelelo yezemidlalo - izindonga ezimhlophe, umkhiqizo njengomsebenzi wobuciko, i-chrome incibilikisiwe ngemuva

I-Nike.com isebenza njengegalari ye-monochrome, eqala ngomkhiqizo: isikhombimsebenzisi somsebenzisi asibonakali nhlobo, sivumela izithombe zomkhiqizo ukuthi zihlale esikrinini ngasinye. Isikhombimsebenzisi sonke sakhiwe ngemibala emnyama, emhlophe, kanye nemibala emithathu empunga—akukho mibala yokugqamisa, akukho mihlobiso, akukho chrome efudumele, ephawulekayo. Isitayela sesikhombimsebenzisi se-Nike sihlala kulogo yegalari kanye nezithombe, kodwa asikaze sibe ku-interface yomsebenzisi uqobo. Ukuthayipha kuncane futhi kuyasebenziseka, kuncike emndenini wefonti we-Helvetica Now oklanywe ngokwezifiso ku-12-20px, onelogo eyodwa, enkulu ye-Nike Futura ND ku-76px yezihloko. Izingxenye zincane kakhulu: izinkinobho ezimise okwephilisi ezinerediyasi engu-30px, amakhadi omkhiqizo ayisicaba, imingcele emincane, kanye nomehluko wokuphakama ocishe ungabikho. Ikhasi lishintshana phakathi kwezindawo zomkhiqizo ezimhlophe kanye nezingxenye zokuhlela ezimnyama ezikhangayo, ezidala isigqi ngokuqhathanisa kunokuhlobisa.

Ikhasi lilandela isigqi sokuhlela esiqinile: isihloko esimangalisayo, esibanzi, esimnyama esinomkhiqizo owodwa kanye nesihloko esikhulu, silandelwe yigridi egcwele, yesigaba esingu-2x2, igridi yokuskrola evundlile yamakhadi omkhiqizo kumakholomu ama-3, bese kuthi ekugcineni kube unyawo oluminyene, olunamakholomu amaningi. Wonke amabhlogo okuqukethwe athatha ububanzi be-viewport egcwele engenabo ububanzi obukhulu besitsha; umkhawulo wobubanzi obukhulu usebenza kuphela kugridi yesixhumanisi sokuzulazula kanye nesesese. Ukushintshana phakathi kwezigaba kubukhali: isihloko esimnyama → igridi yesigaba esimhlophe → igridi yomkhiqizo omhlophe → unyawo olumhlophe, olunemingcele emincane empunga esebenza njengomthungo obonakalayo kuphela. Ukuzulazula kuyibha encane, enezitezi ezimbili (izixhumanisi ezisizayo phezulu, izigaba eziyinhloko ziphakathi) ngaphandle kokuphina, akukho kugcwaliswa kwangemuva, futhi akukho mthunzi. Ubuningi bokuqukethwe buncane kumagridi omkhiqizo (isikhala samakhadi esiqinile) futhi bukhulu ku-header (i-viewport egcwele ububanzi).

Ukuthwebula izithombe kuyisici esibonakalayo esivelele futhi kuchaza ubunjalo bomkhiqizo. Uhlelo lusebenzisa izithombe zomkhiqizo ezisezingeni eliphezulu, ezinohlaka oluphelele: izicathulo zemidlalo ezithwetshulwe ngazinye zibhekene nesizinda esimnyama noma esithambile, ezisikiwe ukuze kugcwaliswe uhlaka, ngaphandle komongo wendlela yokuphila. Izithombe zendlela yokuphila zivela ngaphakathi kwezigaba, zibonisa izinyawo nemilenze yabadlali abahambayo. Kusetshenziswa uhlelo lombala olugqamile nolugcwele—izicathulo ezibomvu zibhekene nesizinda esimnyama, ama-neon accents ezithendeni ezimhlophe, kanye nokukhanya okufudumele nokupholile ukuze kuboniswe izinto. Azikho imidwebo, ihluzo ezingabonakali, noma ukudweba kwe-3D okusetshenziswayo. Izithombe zihlala zinemiphetho ehlanzekile (azikho amakhona ayindilinga ezitsheni zezithombe), zihlala zihlala yonke indawo ngaphakathi kwamabhulokhi azo, futhi zihlala zihambisana nokumbozwa kombhalo okuncane. I-iconography isebenza kahle: izithonjana zohlaka lokusesha, uhlu lwezifiso, inqola, kanye ne-akhawunti ngemibala ye-Obsidian noma yensimbi.